Campaign Automation
The upkeep that keeps an account alive, handled every month.
A grant account does not fail in one dramatic moment. It frays. The agent watches the structure so you catch a five-minute fix before it becomes a reinstatement filing.
How accounts die
Not one mistake. A pile of small ones left alone.
The unglamorous maintenance that prevents the drama.
By then you are filing a reinstatement instead of making a five-minute fix. This is about the part of the job that prevents that — and how the agent takes it off your plate.The quiet failures
A sitelink gets dropped during an edit. A campaign quietly loses its second ad group. Conversion tracking stops firing after a site change. None of it surfaces until the day Google flips the account to deactivated.
Google retired the safety net
Google removed the Compliance Report that used to surface these problems. It now leans on in-product notifications that are simple to miss. The watching falls to you.
Checking it by hand does not scale
You know what has to stay true. The trouble is checking it across accounts, every month, by hand — dull, easy to let slide, and the accounts that get suspended are almost never killed by one mistake.
The requirements
What has to stay true, month after month
Ad group structure
Every campaign needs at least two ad groups. Each ad group needs at least one live responsive search ad.
Sitelink assets
The account needs two real sitelink assets. Dropped during an edit, the clock starts ticking toward a warning.
Geo-targeting
Targeting has to point at the places the cause actually serves — not the whole planet.
Conversion tracking
Tracking must record at least one meaningful action a month. Broken tracking after a site change is one of the most common silent killers.
Owned domain only
Ads have to point to the single owned domain, not a Facebook page or an outside link.
Smart Bidding setup
Manual CPC is fading. Smart Bidding lifts the old two-dollar click cap, which changes how an account should be built to compete at all.
What the agent does each month
Step 1: Full structure walk
The agent reads every campaign, ad group, ad, sitelink, and tracking setup against the current Ad Grants rules.
Step 2: Drift detection
Anything that has moved out of compliance since last month is flagged — not just new problems, specifically what changed.
Step 3: Risk ordering
Issues that could deactivate the account sit at the top of the report. Minor housekeeping follows.
Step 4: Plain summary
What is solid, what has drifted, and the exact screen to open for each fix. Ready to paste into a status update. The agent changes nothing on its own.
FAQs
Frequently Asked Questions
Does the agent fix issues automatically?
No. It changes nothing on its own. You get a short plain list — what is solid, what has drifted, the exact screen to open. Every edit stays yours.
How often does it run?
Once a month by default, which lines up with how Google reviews grant accounts. You keep a clean monthly record without lifting a finger.
Can I bring an account I am about to inherit?
Yes. Bring the agent an account you already run or one you are about to take on, and it will tell you where the structure stands before anything breaks.
Can the agent suggest strategy, not just fix compliance?
Yes — that is the main goal. Compliance is the floor. Once the account is sound, the agent suggests where to focus: which campaigns to expand, which keywords drive real traffic, what content on your site would make the ads land better.
You spend a few minutes acting on a list, not an hour reconstructing one.
Bring the agent an account and it will tell you where the structure stands. Free, no strings.